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Pokéstop – E-Commerce & Digital Optimization
Work
E-Commerce & Digital Optimization
Date
February 2025
Location
Cape Town, South Africa
Industry
Collectibles & Trading Card Game Retail
Services Provided
Website Refurbishment, SEO Optimization, Market Pricing Integration, Marketing Strategy, Ongoing Support
Project Overview
Pokéstop, a leading trading card and collectibles retailer, approached Myne & Co. to enhance its e-commerce platform and marketing strategy. The goal was to improve website performance, integrate real-time market pricing, and optimize product listings for better visibility and sales. https://pokestop.co.za/
Key Deliverables
Website Refurbishment – Improved UI/UX, product organization, and visual consistency.
Live Market Pricing Implementation – Integrated Shopify automation to adjust product prices dynamically based on market trends.
SEO Optimization – Enhanced search rankings and organic reach for better discoverability.
Marketing Strategy – Designed promotional materials, including business cards with QR codes for customer engagement.
Ongoing Monitoring & Support – Continuous updates, analytics tracking, and performance improvements.
Results:
- Increased website efficiency & ease of use for customers.
- Improved pricing accuracy with automated adjustments.
- Enhanced SEO rankings & organic traffic.
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